Marketing Director

Responsibilities:

• Conduct detailed market research related to customers, competitors, and channel partners.

• Develop and execute marketing strategies and plans for a consulting, professional services and software solutions company.

• Define the public-facing voice and style of the organization across website, social channels, and digital collateral

• Plan, direct, coordinate and execute marketing campaigns, such as brand building, conversational marketing, email, social, and others

• Manage all marketing projects from start to finish

• Organize events, including company-hosted events, client events, conferences

• Oversee social media marketing strategy and content marketing

• Conduct market research to understand demand and competitive environment

• Work closely with sales to support and enhance all relationship-based business development efforts

• Manage departmental budget and expenditures

• Oversee the department, including team management and mentorship

• Report to senior leadership on a regular basis, with a strong focus on quantifiable results and return-on-investment

Requirements

• Bachelor’s degree in business, marketing, communications, or related field

• 5+ years' Experience in marketing professional services ideally in the technology sector

• Experience managing a marketing team

• Proven marketing campaign experience

• Attention to detail, effective time management skills and the ability to multitask

• Proven ability to manage budgets

• Professional and proactive work ethic

• High competence in project and stakeholder management

• Excellent interpersonal, written, and oral communication skills

• Experience with digital marketing forms such as social media marketing and content marketing.

• Competency in relevant marketing and sales automation tools